Check back to see how 2008 unfolds...
2007 - Cinnabon™ licensed cereal nationwide launch U.S. & Canada
2006 - Snack and cookie capabilities established through acquisition of bakery plant in Valdosta, GA
2004 - Weight Watchers® licensed cereal nationwide launch U.S. & Canada
2003 - Nutritious Living® brand cereals nationwide launch
1985-1995 - Pioneered innovative multi-component cereal formulations for Kashi, Nature's Path and Health Valley
1982 - Moved to present location in San Dimas, California to accommodate equipment and capacity expansion
2002 - Launched industry's first stand-up pouch granola / Launched Hi-Lo® Cereal
1976 - Launch of Vita Crunch® Granola brand
1970's - Continued growth of Back to Nature® brand / Full-scale production moved to bakery in Glendale, CA
Company History
ComapnyHistory
1960 - Company founded in Pasadena, CA based on homemade granola recipe sold under the brand name
Back to Nature®
Valdosta, GA
San Dimas, CA
Facilities

From humble beginnings making granola in the back of a health food store, to modern state-of-the-art bakery facilities, our recipe for success remains the same. We maintain a steadfast commitment to excellent customer service and making products that deliver quality, innovation and great taste.